In today’s economic environment, businesses must use data analysis and business intelligence to make smarter and more intuitive decisions. Yet, too many organisations remain unable to draw actionable insights from their data because their BI tools of choice are too technical for their non-technical users, and they only have one competent person within their organisation owning their MI.
Even with proven and expensive BI tools, this competent Management Information (MI) person is needed each period to run extracts, collate the data, check the results, produce the reports etc.
Businesses today need a true self-service BI and data analytics tool that is easy to use, flexible, and has all the advanced reporting features managers and data analysts need to effectively manage, analyse, and report high volumes and velocities of data1.